Therearesever□lreasonswh□i□di□idu□l□□ay□□gageinnon□□in□erebehavior.Onecommonc□□□e□sthedesiret□avo□dcon□□ic□o□negativer□percuss□on□.Forinst□n□e,apersonmightfe□gnagr□e□e□t□ithacolle□gu□'sopiniontomaintai□ha□m□n□inthe□□rk□lace.An□therreasoncou□□bet□epursuitofpe□sonalgai□□suchaspretendingt□□uppo□tacau□etog□insoci□lapp□□valorprofessiona□□dvanc□me□t.□dd□tio□ally,□o□□eta□press□resand□ul□uralno□mscanals□playaroleinen□o□ragi□g□on-□incerebe□av□or,asindiv□dualsm□yfeelc□mp□lled□oconform□ocer□□inexpectatio□sor□□□ndards.<□p>□p>Thereares□veral□ea□□nswhy□□□ividuals□ayengagein□on-s□ncerebehavio□.Onecommoncauseis□□edesiretoavoidconflictorne□ati□ere□erc□□sio□s.Forinst□nce,apersonmightf□ignagre□mentwithac□□le□gue'sopiniontomaintai□ha□mon□□nthework□□a□e.A□otherreasoncouldbethep□rsuit□fper□ona□□ain,su□ha□p□etend□ngt□s□pporta□ausetoga□nsocial□pp□ova□orp□ofe□s□o□al□dvance□ent.Addition□l□□,societ□lpress□r□sandcu□tural□ormscana□sopla□aroleine□□ourag□ngnon-sincerebehav□□r,asindiv□□u□lsmay□eelcompelledt□c□nfor□tocertainexpe□□ati□nso□standards□□> Thereares□vera□reasonswhyindivi□ualsmayenga□ein□on-sinc□rebeh□vi□r.On□commoncausei□thede□ir□toavo□□c□nflict□rnegati□□repercussions.Forinstan□e,ape□son□ightfe□gnagreementwithaco□□eague'sopi□iontomaint□in□ar□onyi□theworkplace.A□ot□erreason□ou□dbethe□ursuit□fpersonalgain,s□c□□spret□□dingto□u□portaca□s□togainsocialapprov□lo□profes□iona□advanc□ment.Addit□onally,so□ieta□press□resa□□cu□□ura□normscanalsoplayarol□inencourag□n□non-si□cerebe□avior□asindividua□smayfeelcompelle□to□onformtocertainexpecta□i□nsorstanda□ds.<□p> Therea□ese□eral□easo□swhyind□vi□ua□sma□□n□ag□□□non-si□□ere□eha□ior□Onecom□□ncaus□□sthe□esiretoavoid□on□lict□rnegativerep□rcu□sio□s.Forins□an□e,aper□onmightfeignagreementwit□acolleag□□□sopiniontomaintainharmon□intheworkplace.Anotherre□son□ou□dbethepurs□itof□ersonalgain,suchasprete□dingtosupport□causetog□in□ocial□□prov□□orpr□fessional□d□□□cement.Ad□itiona□ly,s□cietalpre□suresandcultur□lnorms□an□lsop□aya□oleinencouragingnon-sincerebehavior,asindi□□d□alsmayfeelcompelle□toconformto□□rtainexpe□tationsorstandar□s. Th□rear□severalr□as□□swh□ind□vi□ualsmayen□□ge□nnon-s□nc□re□ehavior.O□eco□mon□auseisthedesiretoa□oidco□flic□ornega□iverepercussions.Fori□stance,a□e□sonmig□tfeign□g□eementwi□□aco□league'sopiniontom□intainharmon□intheworkplace.Anoth□rreas□□could□e□□e□ur□uitofpersonal□ain,suchas□retendingtosupportaca□set□gain□o□ialapprov□lorprofes□ion□lad□ancement□Ad□ition□□ly,so□ietal□ressures□□dc□ltural□or□scanal□oplaya□oleinenc□u□□gingnon-since□ebehavior,asind□□idualsmayfeelcompell□dtoconf□□mtoc□□□ainexpectationsor□tanda□ds.□>